Amidst the geopolitical situation and the challenges posed by the pandemic, Apple has been rapidly diversifying its supply sources, with India being a prominent example of this strategic shift. In 2020, Tata, one of the key players, played a pivotal role in this endeavor by initiating the assembly of the iPhone 12 Pro Max in India, making them the fourth company to do so. Presently, the country hosts renowned companies like Foxconn, Luxshare, and Pegatron, actively operating iPhone assembly plants, which further solidifies India’s significant position in Apple’s global supply chain strategy. This move by Apple reflects their proactive approach to reduce reliance on specific regions and ensure a more robust and resilient production process in times of uncertainty.
For the iPhone 15 series production, Tata Group will handle the assembly of 5% of the units, while Foxconn, Luxshare, and Pegatron will remain the primary manufacturers. Foxconn will be responsible for 70% of the assembly orders for the iPhone 15, iPhone 15 Pro, and iPhone 15 Pro Max, and 60% for the iPhone 15 Plus.
Apple iPhone 15 series would unreveal in September this year. Rumors indicate that the lineup will include the iPhone 15, iPhone 15 Plus, iPhone 15 Pro, and iPhone 15 Pro Max, all featuring Apple’s powerful A16 Bionic chipset and running on the latest iOS software.
Tata’s entry into iPhone manufacturing further strengthens India’s position in the global smartphone manufacturing industry, attracting multinational companies to diversify their production locations.
With multiple manufacturers actively involved in iPhone production in India, this move by Apple is likely to benefit both the company and the Indian economy. Increased local production can lead to reduced import costs, potential job creation, and a significant boost to the manufacturing sector in the country.